UK Wholesale — Available Now on Faire
White Daisy is a fast-growing UK kids' brand with a loyal following, distinctive prints, and pieces that gift beautifully year-round.
Why White Daisy
We're not just a product — we're a brand with a community behind it. Your customers may already know us from Instagram.
Flexible terms, free returns on your first order, and net-60 options. No complicated onboarding — just browse and buy.
A strong repeat purchase rate and an engaged social community. Word of mouth works hard for you before the item even hits your shelves.
Tracksuits, matching sets, dungarees, and occasion dresses — perfect for baby showers, birthdays, and a strong Christmas spike.
Cherry, Strawberry Gingham, Lemon — prints that are instantly recognisable and stand out on any rail or shelf.
488% revenue growth in a single year. Stock a brand while it's growing — not after everyone else has caught on.
Female-founded, UK-designed. Supporting us means backing an independent brand your customers feel good about buying from.
The Range
A cohesive collection built around the moments families actually shop for.
Hero category
Gifting favourite
Q4 bestseller
Flower girl & party
Strong repeat buy
Matching sets
What Customers Say
The kind of brand customers talk about — which means they'll tell their friends about your store too.
"Absolutely obsessed with everything from White Daisy — the quality is incredible and the prints are unlike anything else. My daughter wears nothing else."— White Daisy Customer
"I ordered for a gift and now I'm back buying for my niece, my friend's baby, and my own kids. The matching sets are unreal."— Repeat Customer
Getting Started
We're on Faire so the whole process is straightforward — browse, order, sell.
Visit our Faire page to explore the full range, see wholesale pricing, and check availability — all in one place.
Enjoy Faire's retailer protections — net-60 payment terms and free returns on your first order as a new stockist.
White Daisy customers shop with intention and gift generously. Especially strong sell-through in Q4.
Not the Right Fit?
That's completely fine. We'd genuinely love to know why — your feedback helps us improve our wholesale offer and understand what stockists actually need.